johnon,
<!DOCTYPE html>
<html>
<head>
<title>Untitled</title>
<meta charset="utf-8">
<style type="text/css">
div>p,div.active>a,div.row>div{
display:none;
}
div.row div.active,div.active>p,div.active>div{
display:block;
}
</style>
<script src="https://ajax.googleapis.com/ajax/libs/jquery/1.12.4/jquery.min.js"></script>
<script>
$(function() {
var div = $(".row, .row > div");
div.on("click", ">a", function(event) {
event.preventDefault();
var parent = $(this).parent();
div.not(parent.addClass("active")).removeClass("active")
})
});
</script>
</head>
<body>
<div class="row active">
<div class="first">
<a href="#">click me 1</a>
<p>text 1</p>
</div>
<div class="second">
<a href="#">click me 2</a>
<p>text 2</p>
</div>
<div class="third">
<a href="#">click me 3</a>
<p>text 3</p>
</div>
<a class="go-back" href="#">link</a>
</div>
</body>
</html>